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Aura Blockchain Consortium celebrates +40 million products recorded

May 21, 2024
Aura +40 milions products

Aura Blockchain Consortium proudly announces a milestone of surpassing 40 million luxury products on our private blockchain.

This achievement underscores our commitment to shaping the luxury industry through innovation. With over 40 member brands, we are redefining technological standards and enhancing customer experiences like never before. Our customisable Digital Product Passports address authenticity, traceability, and transparency, while offering unique experiences that foster customer loyalty and community.

Our CEO Romain Carrere comments, “We are immensely proud of this achievement. In just 3 short years since our founding, it is remarkable to have securely recorded over 40 million products on our private blockchain. With such a milestone, I want to acknowledge and thank the more than 40 member brands who share our vision to set a new standard within the luxury industry. Together, we are proving that collective effort, with an unwavering commitment to collaboration, is critical to achieving meaningful change for brands and customers alike.”

We look forward to progressing further, spearheading the reshaping of our industry through blockchain, navigating regulatory changes, and consistently exceeding customer expectations.