Axopar, the award-winning performance boat brand, joins the Aura Blockchain Consortium, marking the Consortium’s first expansion into the boat and yachting industry.
As part of this collaboration, starting from Spring 2026 onwards Axopar launches the Axopar Digital Product Passport, creating a secure digital identity for every Axopar vessel. Enabled by Aura’s blockchain, the Digital Product Passport gives boat owners verified, trusted access to essential information throughout the entire lifecycle of their boat – from factory specifications and certificates of authenticity to warranty status and ownership documentation.
The Axopar Digital Product Passport
Designed to simplify and elevate the ownership experience, the Digital Product Passport brings together information that has traditionally been fragmented across manuals, emails, and dealer handovers. With a simple scan of a secure NFC chip embedded at the helm, owners can instantly access verified data, understand their boat’s configuration, and submit support requests directly – all from their smartphone.
By anchoring this information on Aura’s blockchain, Axopar ensures that data remains immutable and secure, protecting both current owners and future buyers. When a vessel changes hands, the Digital Product Passport enables a formal, transparent transfer of ownership, providing clarity and trust in the second-hand market, which is a critical factor in preserving long-term value.
Elevating the Ownership Journey
Beyond documentation, the Digital Product Passport establishes a direct, trusted connection between Axopar and its owners. Over time, it will evolve to include maintenance recommendations, service logs, care guidance, and community engagement features, supporting owners at every stage of the boat’s life and reinforcing a long-term relationship rooted in trust.
This collaboration reflects Aura’s mission to provide brands with future-proof digital identities that protect authenticity, enhance transparency, and create meaningful customer experiences. With Axopar, Aura extends this vision into the yacht and boat world – a sector defined by craftsmanship, performance, and longevity.