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1201 Genève, Switzerland
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Aura launches Diamond Traceability Initiative

At Aura Consortium, our mission has always been to address industry challenges and help shape the future of luxury through collaboration, trust, and innovation.

As expectations around transparency continue to evolve, we believe the future of diamond traceability will be built collectively across the ecosystem.

That is why we are bringing together selected participants from across the diamond value chain to explore how the industry can prepare for greater transparency, interoperability, and future Digital Product Passport requirements.

This initiative marks an important first step in fostering collaboration and dialogue around shared challenges and opportunities, with the goal of establishing common foundations for the future of diamond traceability.

Open to Luxury Brands and Partners

We are open to all luxury industry players to take part in the association as Members or in our partners ecosystem. All luxury brands, be it part of a group or independent,big or small, technical partners, third party trusted partners and supply & distribution partners.